Media Registration
A media badge provides access to NAFA Institute & Expo exhibition floor, general sessions, education sessions and the NAFA I&E Media Day. Press registration is complimentary. It does not include registration to the invitation only Leadership Appreciation Celebration or the CAFM Live sessions.
See details below on credential requirements and how to apply for a media badge. You are strongly encouraged to pre-register. Please allow five business days for credentials to be reviewed.
To complete your media registration application, submit one or more of the credentials listed below. Your media registration will not be approved without credentials, and in some cases, we may request additional verification (i.e., a media kit with ad rates and specifications or an assignment letter).
Print Media
- Masthead from a current issue of an industry-related publication listing you as an editorial contributor
- An industry-related article published within the past three months with your byline
- Newsletters will not be considered for media accreditation
Broadcast Media
- Letter from the editor/producer on station/network letterhead or from a company email address that states you are covering NAFA Institute & Expo on assignment
- Press photo ID from your media outlet
- Business card from your media outlet reflecting your editorial role
Online Media
- Masthead from a current issue of an industry-related online publication or blog listing you as an editorial contributor
- Industry-related article or blog post published within the past three months with your byline
- Online media may also be required to provide a recent monthly traffic report from an external demographic tool, like Google Analytics, verifying the online publication or blog gets 5,000 or more unique monthly visitors (UMVs). The site must be previously established, independent and regularly updated with original and current industry-related news.
Influencers and Social Media Press
- YouTube channels, influencers, bloggers and other social media outlets who provide relevant and ongoing coverage of the fleet management or transportation industry are now eligible for media accreditation. Please provide documentation including:
- Link to your media platform(s) or social media handles
- Examples of industry-related content (videos, posts, articles) published within the last three months
- Verification of significant reach (e.g., follower count, engagement metrics, or press coverage)
- Note: Personal blogs, social media sites, or platforms not primarily focused on industry-related content may not be considered.
Freelancers & Video Production Companies
- Letter from the editor/producer on station/network letterhead or from a company email address that states you are covering NAFA Institute & Expo on assignment and proof of regular freelance journalism activity (published/broadcasted within the past four months)
- Production crews hired to film an exhibitor(s) at NAFA Institute & Expo will not be considered for media accreditation and must register as general attendees.
Credential Approval
NAFA reserves the right to deny an applicant a media badge if sufficient credentials are not provided.
Accreditation will NOT be granted to:
- Publishers, general managers, account representatives, sales executives, brand executives and PR/marketing professionals.
- Anyone whose principal purpose for attending NAFA Institute & Expo is, in our judgment, for reasons other than covering it as working news media.
- Media accreditation is reserved for press only. This includes editors, reporters, producers, camera crews, relevant social media press/influencers and still photographers.
- A history of being registered at previous NAFA events does not guarantee approval or waive the accreditation requirement. Misconduct or misrepresentation of position and/or publication/news organization will result in the revocation of your media credentials.
We reserve the right to modify this policy without public notice and to revoke previously issued NAFA Institute & Expo accreditation/registration at any time.